Businesses in one of the 36 Wisconsin Main Street communities, including Fond du Lac, have a chance to get a whole new look by entering the Wisconsin Economic Development Corporation’s first Main Street Makeover contest. The contest asks Main Street business owners to provide details on how their establishment could benefit from a makeover from WEDC Main Street staff. Errin Welty with the Wisconsin Main Street program says the winning business will receive personalized technical assistance and up to $10,000 to implemnent the changes that could include interior and exterior design improvements, marketing, business planning and merchandise assistance. The application deadline is this Friday and five finalists will be selected. All finalists will be recognized at the annual Wisconsin Main Street awards dinner in April. Applications are available online at the WEDC website.
