WHAT: Art on the Town in downtown Beaver Dam is one of three winners of the state’s Main Street Makeover contest, resulting in a reality television style 24-hour makeover of the interior of the business. Missy Hughes, Secretary and CEO of the Wisconsin Economic Development Corporation (WEDC), the state’s lead economic development organization, will be visiting the business to celebrates its reopening.
WHEN: 5:00 p.m. Monday, June 5
WHERE: Sidewalk in front of Art on the Town, 127 Front Street, Beaver Dam, WI
DETAILS: In fall of 2022, Art on the Town was announced as one of three winners in WEDC’s eighth annual Main Street Makeover Contest. For winning, owner Kris Schumacher-Rasmussen received personalized design advice and assistance as well as $5,000 toward interior merchandising changes and façade improvements.
WEDC’s Main Street Makeover contest is a part of the organization’s broader Wisconsin Main Street program, which is dedicated to revitalizing downtowns and commercial districts in communities across the state. This year, three businesses were awarded a total of $15,000 in state grants as a part of the Main Street Makeover contest. Over the past eight years, the contest has supported more than 15 small businesses and awarded over $100,000.
